CLIENT:
Craftivity
"Craftivity- 40 Projects for the DIY Lifestyle" is a critically acclaimed craft book. Flat partner Tsia Carson authored the title, managing 40 contributors and working closely with them to edit their projects along with a team of volunteer testers, technical editors and project makers.
Approached more like an art book than a craft title, the studio creative directed, designed and did the production.
Flat created this book holistically working with Lark Productions (a book packager) and Collins (a division of Harper Collins publishing). Flat worked with Svend Lindbaek to do the finished project photography in the book.
This book was based on the successful web community SuperNaturale that Flat developed